Jobs Lobs One at DRM
posted Tuesday, February 6th, 2007, by Andy Gore
This story is getting such extensive coverage in the Blogosphere, you’d think Moses just discovered an 11th Commandment etched on the back of one of his stone tablets. Something to the effect of, “Thou shalt not restrict a user’s ability to exercise a license they’ve legitimately paid for.”
Well, Steve Job isn’t Moses, but he is as close as you get to an iconic authority on the subject of downloadable music. And here’s what Steve had to say on the subject of Digital Rights Management, or DRM, in an opinion piece posted to Apple.com earlier today:
“The third alternative is to abolish DRMs entirely. Imagine a world where every online store sells DRM-free music encoded in open licensable formats. In such a world, any player can play music purchased from any store, and any store can sell music which is playable on all players. This is clearly the best alternative for consumers, and Apple would embrace it in a heartbeat.”
For a media executive – and let’s face it, as the majority stockholder in Disney, Steve Jobs is a media executive – this is nothing short of sacralidge. And unbelievably cool.
To read Mr. Jobs treatise on the whole DRM issue, click here. It’s a good read, and we highly recommend it.


















